There are many different reasons buyers are out looking at homes. Normally when working with a buyer an agent tries to determine a buyer’s motivation before they start showing them homes. But some agents will just about show houses to anybody who asks (eventually they realize their wasting time, but that’s another blog post). For the most part the buyers out looking are at least thinking about moving or buying a home when they go out looking. We’ll break down the different motivations in this article.
You know the saying about car shoppers and the same can be said for home shoppers with a low motivation. They’re just looking at homes thinking about moving. Maybe their thinking their current home is too small (or too large), and want to see what’s out there for a price they can afford. They are working with agents they know and are willing to show them homes because of previous dealings. We have clients like this and we know eventually they will find a home that motivates them. But it can take months, if not years before they purchase a new home.
First Time Home Buyer
First Time Home Buyers usually have a higher motivation than Tire Kickers, but often not much higher. They’ve been thinking about buying a home for a couple of months (or years) but are usually renting and don’t have an immediate reason to move. Their motivation can pick up a level or two if they have a lease coming up and have to move by a certain deadline. Let’s just say their motivation varies, depending on the weather.
A current homeowner that has a more immediate need can have a much higher level of motivation due to a baby (or two) on the way and they are running out of room in their current house. They are working with an agent who has listed their home and hope to find one to make an offer on as soon as they get an accepted offer on theirs. Their motivation becomes very high when they have that accepted offer.
House Just Sold
This applies to a homeowner like above who for whatever reason is moving and has just sold their home. The motivation factor is very high in this case. This is where you might get above list offers if they really like a home.
Job Transfer / Relocation
Depending on the timeline (as in just started or already changed jobs) these home buyers are motivated or very motivated. Sometimes they will just buy a home that works and plan to move in a few years once they know they are staying in the area. Highly motivated buyers in this category might make above list price offers as well.
Never in a hurry until they find a good deal. Usually a low cash offer but sometimes will pay good price on a nice home with good income potential whether flipping or renting.
The reason sellers need to know all this is there is a wide range of motivation in the buyers looking at your home. So what you need to do is make your home stand out so you impress all buyers that look at your home. This is what we refer to as being the ‘Shiny Penny’. All buyers will gravitate to the ‘Shiny Penny’ and you’ll get more and better quality offers if you make sure your home stands out.
Want to make your home a ‘Shiny Penny’ when you’re ready to sell? Call or text The Derrick Team at 317-563-1110 and we’ll come talk to you about what you need to do to your home with no obligation to hire us when you’re ready to sell. We like to help home buyers and sellers with all their real estate needs.